Dealer solutions

Join our 800 strong dealer network and fuel your business with a brand trusted by millions. Accelerate your growth by partnering with bp and join one of the UK’s largest fuel networks, where your success is driven by a reliable, household name

Welcome to bp

Hi, I’m Natalie, Head of the UK Dealer Sales team at bp.

I head up our Dealer business team, and together we have decades of experience in forecourt retail, customer relationship management and EV. We’re excited to work closely with you to help your business grow. At bp, we’re committed to serving local communities, driving business growth and building strong, successful partnerships with our Dealers. As a bp Dealer, you’ll be part of the wider business, gaining access to high-quality fuels, expert advice and dedicated support to help your business thrive.

Join our growing network, meet the wider bp dealer team, and explore the benefits of partnering with us today.

Enquire now

Testimonials

Testimonial by Visnu Kumaranisanthan, Karan Retail Ltd

The relationship we have with bp is one of the most important factors and one HSRL value deeply. Although bp is a large global company, HSRL feel part of a ‘bp family’ that support each other through all aspects of business. The industry information we receive through online/offline methods and events that promote a two-way open and honest discussion is extremely valuable.

Testimonial by Shilan Raja, Highway Stops Retail Ltd

Testimonial by Stephen Highland, The Highland Group

Testimonial by Kumar Sharma, Sharma Garages Group

Providing fuels that benefit the customer and you

We give our customers the choice of a range of quality regular and premium fuels in the UK. Did you know, bp ultimate with ACTIVE technology is our best ever fuel for cleaning engines? But that’s not the only customer benefit.

Marketing that drives results

Last year, our marketing budget drove millions of litres in incremental fuel volume across the bp network.

From forecourt branding, events, sponsorships, and partnerships, we drive customer awareness that delivers results.

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Tap into millions of BPme rewards users

Boost your business with rewards that truly pay off, with average customer spend greater per year, compared to non-loyalty customers.

Micro market

Enjoy tailored, modular solutions to suit your site and boost revenue with a choice of self serve coffee, pastries and hot food or stand alone coffee vending options from Wild Bean Cafe.

Transform your business with our market-leading digital stock and food safety system, including an integrated bake planning package.Plus, receive on-going support from field trainers and support teams — ensuring your operations run smoothly.

Access over 1,000 corporate & 80,000 SME fleet customers

Access thousands of corporate and SME fleet customers

Tap into our loyal bp customer base, supported by competitive business solutions trusted by thousands of fleets across the UK.

Future-proof your forecourt with bp pulse

Is your future electric? Be part of one of the UK’s biggest charging networks.

With bp, becoming a EV site has never been easier. Attract a rapidly expanding customer base with our fast and ultra-fast chargers, making your site a go-to destination for public EV charging.